Winning smiles…touching hearts
RAYAGADA:Long before corporate social responsibility found a place in the corporate lexicon, it was already textured into the Group's value system. As early as the 1940s, the late Mr. G.D. Birla espoused the trusteeship concept of management — .Where wealth generated from the business is held in trust and ploughed back for the benrfit and upliftment of the local community.
Carrying forward this philosophy, UAIL legendary leader the late Aditya Vikram Birla weaved in the concept of sustainable livelihood. Taking these practices forward UAIL Chairman Mr Kumar Mangalam Birla institutionalized the concept of the triple bottom line where success is measured based on the fulfillment of economic environmental and social responsibility.
The group’s CSR vision is to actively contribute to the social and economic development of the Communities in which we operate. In so doing build a better sustainable way of life for the weaker sections of society and raise the countrys human development index. The Aditya Birla Centre for Community Initiatives and Rural Development provides the vision under the leadership of its Chair person Mrs Rajashree Birla.
Sri M.Ramesh Kumar Sr. Vice President-HR,Admn & CSR OF UTKAL ALUMINA INTERNATIONAL LIMITED TIKIRI said to ORISSA BARTA ON 12.02.2013 the UAIL takes various Development programs such as fallows.
Health care:Utkal Alumina Constructing a health cetre at Nuapada, having 3 shift full time completent and experienced doctors and six para medical staffs.Daily 250 out patients a day receive free medical facilities.The Company is constructing a 50bed full fledged Multi-Specialty Hospital at its Oshapada Residential Complex Which will be operational in an years time.The whole society around Utkal Alumina Refinery & Mines will immensely benefit from this facility.
Medical camps: Taking mobile medical units and providing ambulance service to remote areas. The Company also regularly organizes multi-specialty health screening and treatment camps for eye care, dental care, heart care, diabetes and also blood donation camps
Education :Utkal Alumina has endeavoured to empower the youth through skill enhancement to ensure their future employment potential.A batch of around 170 students from among the displaced/ project affected families who have passed x are being sponsored at company managed ITI Centre at rayagada & kashipur in association with MITS Engineering College for technical trades is being provided with the entire cost for study, loding and boarding being borne by UTKAL ALUMINA.
Balwadi centres in the near by villages of the project are working on broadening the horizons of around 265 children through games,music and song.Utkal Alumina also established a CBSE Affilited Aditya Birla Public School English medium and 3 non-formal education centres over a 100 students join in the centre near by villages.The company has established 4 Adult literacy centres at Makapadar,G.Koral.Kodipari andSemiliguda.
Self Helf Groups-The Company has helped set up and strengthened many self helf groups in village around its Refinery and Mines.Right now UAIL helps with the organizing and functioning of 42 SHGs located at 17 villages around project.Smt Kalabati Majhi Secretary Maa Thakurani SHG Makapadar said due to formation of SHG I am able to get financial assistance from bank.my leadership quality has increased i am able to conduct meetings and speak to outsiders.
Fruit & Vegetable Cultivation the company has distributed over 25000 mango,lit ch,guava and papya saplings to project affected farmers.